Dashboards & Analytics

Dashboards that show you what actually matters

Three purpose-built dashboards included on every plan. Plus custom drag-and-drop dashboards on Platinum, so you can build exactly what your business needs.

Sales Dashboard

The full picture of your sales performance

Every metric from pipeline health to per-team-member performance, broken down by offer, by funnel stage, by time period — and by anything else that matters to your business.

Sales stats overview

KPI cards for total revenue, cash collected, deal counts, and conversion metrics at a glance.

Funnel progress & conversion

Visualize contacts at each funnel stage, conversion rates between stages, and trends over time.

Per-team-member breakdown

See how each team member performs across sales metrics. Reward top performers, coach where needed.

Upsell revenue tracking

Separate upsell revenue over time, top upsell offers, and upsell KPI breakdowns to optimize expansion.

Sales Dashboard

Sales stats overview

KPI cards for total revenue, cash collected, deal counts, and conversion metrics at a glance.

Sales Dashboard

Funnel progress & conversion

Visualize contacts at each funnel stage, conversion rates between stages, and trends over time.

Sales stats overview Funnel progress & conversion Per-team-member breakdown Upsell revenue tracking
Financial Dashboard

Complete financial clarity in one view

Cash collected, expenses, profit, margins, receivables, and tax obligations — all calculated from your real data and presented with context.

Cash collected over time

Track actual cash inflow, not just committed revenue. Critical for cash flow planning.

Expenses by category

Doughnut charts showing expense breakdown across 14 categories. See where your money goes.

Profit & margin tracking

Revenue minus expenses over time, with profit margin percentages. Know your real profitability.

Detailed metrics section

Cash collection rate, receivables, cash per day, expense ratio, gross margin, net margin, tax due, team expense share, and inputs that feed planning projections.

Financial Dashboard

Cash collected over time

Track actual cash inflow, not just committed revenue. Critical for cash flow planning.

Financial Dashboard

Expenses by category

Doughnut charts showing expense breakdown across 14 categories. See where your money goes.

Cash collected over time Expenses by category Profit & margin tracking Detailed metrics section
Sources Dashboard

Know which channels actually drive revenue

Compare paid vs. organic, track ROAS, identify your highest-converting and highest-LTV sources. Stop guessing where to invest.

Revenue per channel

Doughnut and line charts showing revenue per ad platform and per organic source. See what drives growth.

Paid ads funnel & ROAS

Full paid advertising funnel from ad spend to ad revenue to cash collected. ROAS, cash ROAS, and ad CPA calculated automatically.

Source breakdown table

Leads, bookings, customers, close rate, timing metrics, revenue, cash, cash percentage, and LTV — per source.

Best converting & highest LTV

Auto-surfaces the best converting source and highest LTV source so you know where to double down.

Sources Dashboard

Revenue per channel

Doughnut and line charts showing revenue per ad platform and per organic source. See what drives growth.

Sources Dashboard

Paid ads funnel & ROAS

Full paid advertising funnel from ad spend to ad revenue to cash collected. ROAS, cash ROAS, and ad CPA calculated automatically.

Revenue per channel Paid ads funnel & ROAS Source breakdown table Best converting & highest LTV
Platinum exclusive

Build custom dashboards your way

Drag-and-drop dashboard builder with up to 100 widgets per dashboard. Combine stats, insights, and categories exactly how your team thinks about performance.

Drag-and-drop builder

Arrange stats, insights, and categories with an intuitive drag interface. Reorder anytime, save or discard changes.

Up to 100 widgets

Combine up to 50 stats and 50 insights per dashboard. Organize them into categories that make sense for your team.

Configurable widths

Stats grids with configurable column widths. Insight sidebars on left, right, or both. Your layout, your rules.

FAQ

Dashboard questions, answered

Clear answers for the teams comparing tools, tightening operations, or deciding how to roll out better reporting.

Launch with clarity

Ready to take control of your business?

Start your 7-day free trial today and see how much clearer your operating rhythm can feel.

Trial

7 days

Setup

Live in under an hour

Dashboards

Included on every plan

Launch checklist

Start with the essentials

Create your workspace
Invite the team
Start reporting today

Start with the plan that fits your team today, then scale up only when you need more seats or custom dashboard flexibility.